Dongguan Shipai Trendy Toys Sourcing Cluster in Dongguan, Guangdong

How big is the Dongguan Shipai Trendy Toys cluster?

China's only 'Trendy Toy Capital'. Shipai's trendy-toy output passed RMB 17.2 billion in 2025, with 400+ trendy-toy and upstream companies. Dongguan makes nearly 85% of China's trendy toys and about a quarter of the world's anime merchandise; 2024 toy exports topped RMB 23 billion to 110+ countries and regions.

How to buy here

Start at the core market above, compare at least three stalls or factories for the same item, and ask for the export price (FOB) in writing before you discuss payment terms. On 1688, the Chinese wholesale platform most of these factories list on, search with these Chinese terms:

潮玩 · 东莞潮玩 · 中国潮玩之都 · 石排潮玩

We do not list factory names or phone numbers on this page: factories change sales staff often, and a stale contact is worse than none. If you want three verified factories with real contacts and quotes, see the factory list package ($299).

Where do I buy trendy toys wholesale in China?

Go to Dongguan Shipai Trendy Toys in Dongguan, Guangdong. The place to start is China Trendy Toy Capital, Trendy Toy Center (Shipai Town). The cluster is best for designer toy figures, anime merchandise and ip trendy toys. China's only 'Trendy Toy Capital'. Shipai's trendy-toy output passed RMB 17.2 billion in 2025, with 400+ trendy-toy and upstream companies. Dongguan makes nearly 85% of China's trendy toys and about a quarter of the world's anime merchandise; 2024 toy exports topped RMB 23 billion to 110+ countries and regions.

Can I visit the Dongguan Shipai Trendy Toys cluster in person?

Yes. The core market is China Trendy Toy Capital, Trendy Toy Center (Shipai Town), in Shipai Town, Dongguan, Guangdong. Most buyers walk the market first, shortlist two or three factories, then visit them the same day. If you want a local guide, our accompanied factory visits start at $199 a day, message us on WhatsApp and we will confirm dates before you book flights.

How do I check a factory in Dongguan before I order?

Ask for a video call inside the factory, a business licence, and export records, then get an independent check. Our remote verification ($99 per factory) covers a live video walkthrough, licence and export-record checks, and a written brief in English. For larger orders, on-site inspection starts at $349. Message us on WhatsApp with the factory name and we will quote.